The PlayStation Studios is expanding its reach to other platforms such as Steam, Epic Games Store, mobile devices, Nintendo, and even Xbox consoles. Sony is hiring a new Senior Director to lead this strategy, focusing on commercial expansion beyond the traditional PlayStation ecosystem.
A New Vision for PlayStation Studios
The new Senior Director will report directly to the Sony Vice President and will be in charge of coordinating the multiplatform presence of PlayStation Studios games. This role emphasizes the development of commercial strategies beyond PlayStation hardware, aiming for profitability, audience growth, and partnerships with other platforms.
Leading the Way in Multiplatform Strategy
The Senior Director will lead a team responsible for medium-term commercial strategy, with a focus on sales planning and presence on competing platforms like Xbox and PC. This move aligns with recent decisions from the company, such as the upcoming release of Helldivers 2 on Xbox in August, indicating a shift towards greater cross-platform interaction.
Crossing Boundaries: Xbox and PlayStation Collaboration
Interestingly, Xbox is also moving in a similar direction, with titles like Indiana Jones and the Great Circle, Gears of War, and Forza Horizon 5 coming to PlayStation 5. Recent data shows that Forza Horizon 5 is already the best-selling game on PS5 in 2025, highlighting the potential for collaboration and mutual benefit between the two gaming giants.
Source: [link]
About the Author
